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2011 at the 2011 Outdoor Retailer Winter Market
Written by Jason Elliot   
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Outdoor Retailer Winter MarketSensory overload for a gearhead strikes when entering an REI store or skimming's outlet catalog. Wide-eyed and smiling, your credit card will get a workout similar to a snowshoe sprint in the Rockies.

The Outdoor Retailer Winter Market takes gear overload up to an astronomical level. The 2011 ORWM will undoubtedly be the same and will be onsite at the Salt Palace in Salt Lake City.

The ORWM brings together outdoor industry manufacturers, retailers, and media to network, conduct business, and report about a cornerstone events in the industry. Over 850 companies will have booths marketing their products. This year's event runs from January 19th to the 23rd.

Over 10,000 product design, sales, marketing, public relations and management t personnel will staff the manufacturer booths. Trolling the Salt Palace aisles will be close to 6,000 procurement, ad sales and media professionals.

OutdoorInformer's editorial staff will be meeting with over 70 of the top outdoor products companies to get a glimpse of new products for 2011 and planned product releases for early-2012.

ORWMlogoimages/Outdoor Industry AssociationFollow the breaking news and preview the newest products coming out with our daily updates.

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Jason Elliot

JElliotJason Elliot is the Editor and Publisher of Elliot has established a respected following with the top industry professionals and gearheads for his nonbiased reviews of outdoor gear and apparel. Elliot is a regular contributor to, and other publications on top of his editorial and writing role with

Elliot left a successful fifteen-plus year management career that he worked at Fortune 500 and S&P 500 companies to pursue his passion for writing about the outdoors. He holds a bachelor’s degree from Clarion University of Pennsylvania and a master’s degree from La Roche College.

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